From market research to developing a business strategy, focus groups are an essential element in all business activities. What if there are language barriers that occurred during the discussion? We know that 50% to 60% of businesses worldwide ignore such minor problems. Remember that these small problems sometimes create a big issue. After all, it is about your brand.
A common problem often arises in business meetings. Every participant does not have the same native language. And so, they may communicate with each other in different languages. Therefore, the presence of an interpreter is a necessity in these meetings.
However, interpreting these talks is not similar to interpreting any other conversation. Why? Imagine, in a large room, at least 20 people are saying statistics, and all the sounds come to your in-house moderator’s ear at once. How difficult would that be? And here we are talking from a common individual’s perspective.
If your business is outsourced for other activities, why not for this one? Trust on experts Focus Group Interpreting Services. You may wonder why. Below, we mentioned a few reasons.
Any kind of interpretation requires high-profile instruments. The requirement is even more for focus group interpretation. Here are some price quotations for equipment.
$100 to $200 per hour for a soundproof interpretation booth
$29 to $40 for a headphone to hear voices
Now, how to deal with and manage such overhead costs? Professionals provide services using much more sophisticated instruments at very reasonable rates. It would cost around $1 to $4.50 per minute.
Ensuring accuracy is one of the biggest challenges in focus group interpretation. Even minimal errors could mean danger ahead! It is wise saying that “beware of false information; it is more dangerous than ignorance.” So, your company cannot take any risks with inappropriate focus group interpretation.
But, reputed focus group interpreting service providers give guarantees on their accuracy. Even if any error is found in the document version, they offer free revisions and edits instantly. No mistakes and 100?curacy in the interpretation means your brand has more credibility. Just think about the case. What if wrongly interpreted information is added to any of your business reports? That would be disastrous!
However, few of the brands think that outsourcing focus interpreting services providers will dent the management’s capital resources. Then, it is time to bust that myth.
This is because of the direct reduction in instrumental and resource costs. A professional service provider charges $50 to $145 per hour. At the same time, misinterpretation will cost your company around billions of dollars. Thus, it makes it a cost-efficient approach.
It is a fact that the speed of dialogue delivery of the focus group is 150 wpm (words per minute). So, a professional interpreter is required to match this speed. Ideally, 0.1 seconds is good for the delay in interpretation but not beyond that. Hence, a professional interpreter effectively synchronizes the speech of the focus group and gives real-time interpretations efficiently. Also, there is very little delay of time for the interpretation.
The basis of quality interpretation is the synchronization between different sentences and languages. Such an interpretation sounds harmonic and meaningful. As a result, your business gains a good reputation during meetings or real-time events.
No doubt, accurate and flawless focus group interpretation will help clients analyze information. How? Because clients receive accurate and flawless information that is used to draw a conclusion.
Analyzing the information is an essential part of drawing a conclusion. So, any kind of misinterpretation will result in a million-dollar loss for companies. Thus, professional interpretation to interpret data is pivotal for your business.
Does your company know what kind of technology is required in the focus group interpretation? It is a fact that 50% to 60% of businesses are unaware of the required tools. Now, in the digital era, deploying machines and tools means more accuracy.
So, partner with reliable focus group interpreting service providers that use advanced tools for higher accuracy. It is a well-established fact that higher accuracy can do wonders for your business.
If your company is worried about quality solutions in the focus group interpreting services, no one can beat Acadestudio. We are the leading Focus Group Interpreting Services in the USA, having advanced tools and efficient resources. We have interpreting solutions for all group sizes for a small focus group or the large focus group. If your company is looking for a customized solution, collaborate with us today! We are the leading brand in this domain, promising 24* 7 technical assistance also.
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